IsoDynamic was selected by McCann Worldgroup, the world’s largest network of Advertising Agencies, to develop Creating Ideas That Create Demand.  

The online course is a detailed interactive experience developed to ensure that McCann’s employees implement their proprietary methodology for creative that drives demand for their customers.  Several years in development, IsoDynamic worked directly with McCann subject matter experts and crafted the instructional design featuring interactive scenarios for employees to implement core ideas from the course.   This expansive e-Learning experience was delivered on a worldwide basis through McCann’s Learning Management System (LMS).