McCann WorldGroup, the largest network of advertising agencies in the world, and IsoDynamic, custom developers of dynamic e-learning courseware, have announced the ongoing development of five e-learning courses designed to teach employees of McCann WorldGroup about a suite of proprietary tools designed to give McCann a competitive edge in today's global marketplace.
The courses will be interactive and engaging, featuring stimulating exercises, animation, and digital video. All content has been custom developed to leverage the online medium, and communicate McCann's proprietary suite of tools. The course will be developed over a 9 month period and features learning material that will be delivered over McCann's Learning Management System to dozens of countries.
"We are very gratified that McCann WorldGroup has selected IsoDynamic to develop these courses. We have an almost decade long relationship with McCann, and we will continue to earn their confidence by producing engaging and dynamic custom e-learning courses that help them meet their business objectives" says Kraig Robson, President of IsoDynamic.
McCann-Erickson is headquartered in New York city with over 30,000 employees worldwide. They have won countless industry awards for advertising such as the Mastercard "Priceless" campaign.